On 8 March, the doors of Meat Attraction will open, the trade fair which will bring together the main national and international players in the meat sector at IFEMA, and where, for the first time, the Spanish poultry meat sector will be present.
Avianza will have a stand, 4B13, which will offer relevant information about the latest developments in this sector. There will be a series of activities aimed at the professional public, as well as workshops and specialised training to address new fields of marketing, innovation and export. The space will also have a showcooking and product demonstration area.
In addition to Avianza's professional team, the stand will host the presence of 4 of our associated companies: Coren, Nutrave, Pujante and Uvesa, which will represent a committed sector that has invested heavily in recent years in innovation, process modernisation, sustainability and export capacity to new international markets.
Workshop by Spanish Michelin Star poultry farmer
Among the activities that will take place, it is worth highlighting the workshop that will take place in the Espacio Factoría Chef, on Wednesday 9th March at 14.00h, with Higinio Gómez Ortiz, a renowned poultry farmer with more than 5 decades of experience and one of the greatest poultry experts in our country.
With clients such as Coque, Lu or Diverxo, this professor from the Basque Culinary Center will show all those attending the workshop the stuffing and bridling techniques, the seasonality of the poultry or the organoleptic qualities of the poultry.
We invite you to visit us at our stand 4B13 and join the more than 20,000 professional visitors that Meat Attraction will have in this edition.