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AVIANZA and Cookpad join forces to celebrate World Fried Chicken Day by promoting home cooking and use

  • The interprofessional has joined forces with cookpad, the largest platform for home cooking recipes, to encourage users to share fried chicken recipes until July 6, with the hashtag #ElRetodelPolloFrito
  • Authors of homemade recipes from the Cookpad community, such as Recetas Para Ser Feliz, The Blondie Kitchen, Gema del Olmo and Mamá qué Comemos Hoy, have encouraged their followers to share their creations in the thematic challenge launched by Cookpad to your community and on social networks, focusing on home cooking and healthy eating.
  • Recipes shared during #TheFriedChickenChallenge on Cookpad will be brought together in a free ebook that will be available on this home cooking social network, and which aims to encourage Internet users to cook more with easy, simple and fun recipes that have chicken as the protagonist.

Madrid, July 6, 2022.-  Avianza, the interprofessional poultry meat association, wanted to join the celebration of World Fried Chicken Day this July 6 with an action on social networks in collaboration with cookpad, the largest home cooking social network in the world that promotes home cooking as a well-being habit and encourages its users to share simple and healthy recipes and ideas.

To develop this action, which has been carried out with the hashtag #ElRetodelPolloFrito on Instagram, four renowned Cookpad recipe authors shared their homemade fried chicken recipes encouraging people to participate in the challenge. In this way, Rrecipes to be happy, The Blondie Kitchen, Gema Recetas and Mama What We Eat, who are also active on social networks, encouraged Cookpad users and their followers on Instagram to share their homemade fried chicken creations to celebrate this world day, in which the meat of this bird is the absolute protagonist.

Since last week and until this very day, July 6, Cookpad authors, who are also content creators Foodie, Fitness, Healthy and Gourmet, have published their best fried chicken recipes, encouraging home cooking fans, their followers and the Cookpad community to share their tricks and preparations for making fried chicken at home with ideas for use and without waste. Recipes shared during #ElRetodelPolloFrito on the website and in the Cookpad app They will be included in the ebook “#ElRetodelPolloFrito: recipes, tricks and much more”, which will have a free, downloadable format, and will be available to anyone interested on the website and in the Cookpad app.

"For us, it is a priority to ensure the needs of the poultry sector, but it is also very important to promote the consumption of poultry meat with actions like this one that, in a dynamic way and through social networks, become an incomparable showcase to highlight the benefits of white meat, among which stand out how healthy, light and versatile it is,” says Jordi Montfort, general secretary of Avianza. For this action, the interprofessional has once again counted on the collaboration of the Ministry of Agriculture, Fisheries and Food and Nutrition of Spain.

For her part, Maribel from “Recipes to be happy”, one of the Cookpad authors who has joined the initiative and has a community of 552K followers On Instagram, he says that “I like challenges, so this time we are going to turn around a traditional recipe and cook a (not) fried chicken with a spectacularly delicious and healthy result. “Chicken is a more versatile food than we think and with this proposal I am going to show you.” 

More information in www.avianza.org and at cookpad.com/es  

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Purpose 2022: put into practice the kitchen of utilization

 

According to the data of the “Food waste study 2020” presented by the Ministry of Agriculture, Fisheries and Food, each Spaniard threw away an average of 31 kilos/liters of food and drink, which represents a total waste of 1,364 million of kilos/liters of food in our country. For this reason, at Avianza we want to propose a commitment for this year: the utilization kitchen.

Poultry meat, one of the richest in nutrients and most versatile when it comes to cooking, is ideal for this purpose, and we will demonstrate it to you periodically with tasty and easy-to-prepare recipes. From Michelin-starred chefs to the most famous cooking and gastronomy blogs, they have dedicated themselves to exploitative cuisine, so we encourage you to look for the recipe that you like the most, whether with chicken, turkey, quail or other birds. Delicious!

One of the keys that these chefs provide to avoid waste is to make a good purchasing plan, based on purchasing what is going to be prepared without trying to store unnecessary products in the refrigerator, which are often doomed to spoil.

Practical advice.

Another important aspect is to seek to fill our shopping basket with versatile products and what do we mean by this term? A good example would be the grilled chicken which allows us, in addition to eating it initially with a good salad, later to make croquettesas he teaches us Alfonso Lopez of Yummy Recipes. West roast chicken broth, hand in hand with Martha Miranda from the specialized website crokpotting. 

At Avianza we want to promote efficient cooking, and to do so we share several proposals for delicious and healthy recipes using that leftover poultry meat that you can get a lot of use out of.

9 dishes with leftover roast chicken

From The Foodie They bring us these tips on how «recycle the remains of the classic Dominican roastl", as its authors explain. From sandwiches, Moroccan empanadas, salads or broths.

Useful cuisine: a whole chicken and three dishes – RTVE Cocina

In the program Like Sapiens from RTVE present you with a practical session on how to make the most of (up to three dishes) that whole chicken that you can buy in your market, and which will also surely be a very economical proposal.

Turkey Dumplings

For New Year's Eve or any celebration, because turkey is a delicacy to enjoy all year round. But if you can also apply recipes like these empanadilas, even better. A proposal to do with the little ones, since avoiding waste, in addition to saving, shows values of sustainability and commitment that new generations have increasingly assumed.