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  • The interprofessional space in this fair is a meeting point for the main national and international players in the meat sector.
  • Avianza is carrying out different daily show cookings led by the chef of Canal Cocina, Sergio Fernández, where he makes innovative proposals by adding smoked meats and truffle to the poultry meat.
  • Likewise, the association will participate on Wednesday in a round table on the role of interprofessionals in the face of the challenge of the Halal market at the Meat Attraction Forum (Hall 4 of IFEMA).

Madrid, March 6, 2023.- Today Meat Attraction has begun, the international fair for the meat sector that during these three days, from March 6 to 8, will make Madrid the meeting point for the main national and international players in the sector. Avianza, the Spanish Interprofessional Poultry Meat Association, wanted to be present representing the Spanish poultry meat sector. The association has a space (stand 4B13) to continue highlighting the Spanish poultry sector. Poultry meat is the most consumed in our country, which is also one of the main producers of poultry meat in Europe (more than 750 million birds of Spanish origin are consumed each year).

Daily cooking show with the television chef Sergio Fernández 

Among the activities that Avianza is developing in its space, the cooking workshops that the renowned Canal Cocina chef, Sergio Fernández, is giving stand out, with poultry meat as the protagonist. Likewise, Sergio Fernández will also give a workshop on behalf of Avianza in the Factoría Chef space at Meat Attraction tomorrow, Tuesday. 

Cooking show by Sergio Fernández at the Avianza stand: 

Monday, March 6: Chicken as the protagonist

  • 12:00 p.m.: cook chicken with smoked meats 
  • 1:00 p.m.: cook chicken with truffle 

Tuesday, March 7: The versatility of the turkey

  • 11:00 a.m.: turkey workshop at the Factory chef space 
  • 12:30 p.m.: cook turkey with truffle 

Wednesday, March 8: the secrets of quail meat 

  • 12:00 p.m.: cook quail with smoked meats 

Likewise, within the activities of Meat Attraction, Avianza will participate on March 8 at 10:30 a.m. in a round table on the role of interprofessionals in the face of the challenge of the Halal market. They will discuss the current situation of this market in the Gulf Cooperation Council countries and the opportunities that exist for Spanish meat companies. This colloquium will take place at the Meat Attraction Forum, in pavilion 4 of IFEMA.

For Jordi Montfort, secretary general of the Spanish Interprofessional Association of Poultry Meat, “for us it was essential to be part of Meat Attraction, the largest fair in the sector in Spain, where we continue to make known the wealth of the Spanish poultry sector to both national and foreign visitors.” 

Once again, the Ministry of Agriculture, Fisheries and Food of Spain has collaborated with Avianza to be present at this new edition of Meat Attraction.

Juan Arrizabalaga, general director of IFEMA; Josep Solé, president of Avianza; Luis Planas, Minister of Agriculture, Fisheries and Food; Jordi Montfort, general secretary of Avianza and Fernando Miranda, Secretary General of Agriculture and Food.
A moment of the cooking show at the Avianza stand.
Chef Sergio Fernández in the Avianza cooking show.
  • The interprofessional will have a stand at this fair that serves as a meeting point for the main national and international players in the meat sector.
  • Avianza will carry out daily show cookings led by the chef of Canal Cocina, Sergio Fernández, where poultry with smoked meats and truffle will be the protagonist 
  • Likewise, the association will participate in a round table on the role of interprofessionals in the face of the challenge of the Halal market at the Meat Attraction Forum, in Hall 4 of IFEMA.

Madrid, March 1, 2023.- For three days, from March 6 to 8, Madrid will become the meeting point for the main national and international players in the meat sector, at the Meat Attraction fair, where Avianza will be present representing the Spanish poultry meat sector. The association will have a stand, EL 4B13, which will offer relevant information about the latest developments in this sector. 

Daily cooking show with the television chef Sergio Fernández 

Among the activities that the Avianza stand will feature, the cooking workshops given by the Canal Cocina chef, Sergio Fernández, stand out, with poultry meat as the protagonist. Likewise, Sergio Fernández will also give a workshop on behalf of Avianza in the Factoria Chef space at Meat Attraction. 

Cooking show by Sergio Fernández at the Avianza stand: 

Monday, March 6: Chicken as the protagonist

  • 12:00 p.m.: cook chicken with smoked meats 
  • 1:00 p.m.: cook chicken with truffle 

Tuesday, March 7: The versatility of the turkey

  • 12:00 p.m.: turkey workshop at the Factory chef space 
  • 1:30 p.m.: cook turkey with truffle 

Wednesday, March 8: the secrets of quail meat 

  • 12:00 p.m.: cook quail with smoked meats 

Likewise, within the activities of Meat Attraction, Avianza will participate on March 8 at 10:30 a.m. in a round table on the role of interprofessionals in the face of the challenge of the Halal market. They will discuss the current situation of this market in the Gulf Cooperation Council countries and the opportunities that exist for Spanish meat companies. This colloquium will take place at the Meat Attraction Forum, in pavilion 4 of IFEMA.

Avianza's participation in Meat Attraction has the collaboration of the Ministry of Agriculture, Fisheries and Food and Nutrition of Spain.

Avianza stand at Meat Attraction 2022.
  • The Board of Directors of Avianza unanimously approved the appointment to replace Antonio Sánchez, president of the institution since 2019.
  • The position of vice president falls to Jordi Salvador (APPE) and that of treasurer to Pelayo Hidalgo (AMACO) and Jordi Montfort will continue as general secretary of the interprofessional
  • The Spanish Interprofessional Poultry Meat Association brings together more than 65 associated companies and represents more than 90% of companies linked to the chicken, turkey and quail meat sector.

Madrid, January 26, 2023. The Board of Directors of the Spanish Interprofessional Poultry Meat Association (Avianza) has unanimously elected Josep Solé as the new president. Solé replaces Antonio Sánchez, president of Avianza since 2019, in the position.

Likewise, Jordi Salvador, from PADESA, has been elected vice president representing APPE (Association of Chicken Producers of Spain) and Pelayo Hidalgo as treasurer, representing AMACO (National Association of Poultry, Rabbit and Poultry Cutting Plants Processors). ) and CEO of Grupo Avícola Hidalgo. For his part, Jordi Montfort will continue in the position of general secretary of the institution.

Josep Solé Rocaspana, son of beef ranchers, studied Agricultural Technical Engineering. He has a long career of almost 30 years in the Vall Companys Group, where he started in the pig area. Currently, and for the last fifteen years, he has held the position of general director of the Poultry Area. “I assume this new position with enthusiasm and a great desire to contribute my vision to continue giving the interprofessional the weight that we deserve,” he said at the time of his appointment, adding that “we need a powerful and visible interprofessional and for this the formula is continuous work, proactivity and, of course, getting the institutional support that the meat sector in general, and the poultry sector in particular, has earned.”

The now president of Avianza and his new team collect the previous legacy and will continue working for the poultry sector with the clear objective of promoting the consumption of poultry meat, putting the focus on the internationalization of the sector (where agreements have been closed with the European Commission and relations have been opened with the Arab Emirates, among others) and guarantee the quality and safety of Spain's birds through a quality seal that will be released in 2023.

A consolidated interprofessional

The Spanish Interprofessional Poultry Meat Association brings together more than 65 associated companies and represents more than 90% of companies linked to the poultry sector, both chicken, turkey and quail meat. This translates into more than 5,000 farms and production centers, 281 cutting and processing plants, which provide direct employment to more than 40,000 professionals.

Avianza provides support to its associates in everything related to relations with European, Central and Regional Administrations, foreign trade and legislative issues, both at the level of Spain and Europe. But it also develops promotion and dissemination campaigns for the sector for all products related to birds, promotes R&D programs that promote innovation and sustainable production processes, among others.

Likewise, the association has become a spokesperson and means of transmitting to society the critical situation that the sector is experiencing due to a series of events that all members of the poultry production chain have suffered during these months, such as the rising energy costs, the war in Ukraine with the consequent rise in feed prices and inflation.

Josep Solé, new president of Avianza.
  • The interprofessional (through AMPE and AMACO) reiterates the need to support the workers of the agreement and their families 
  • In the coming days, the UGT, CCOO and CIG will be convened to prepare the salary tables, which will have an effective date of January 1, 2023.

Madrid, January 25, 2023. AVIANZA, Spanish Interprofessional Association of Poultry Meat, has made the decision to anticipate the salary increase corresponding to the year 2023 for workers dependent on the Collective Agreement of Poultry and Rabbit Slaughterhouses.

This measure has been approved jointly with AMPE, Association of Chicken Slaughterhouses of Spain, and AMACO, National Association of Poultry, Rabbit Processors and Poultry Cutting Plants, associations actively linked to AVIANZA.

This new decision comes ahead of the agreement established on March 7, 2022, which provided that salaries for 2023 could not be paid until the lawsuits presented by the Trade Union Organizations (UGT and CCOO) in the Supreme Court were resolved.

For this reason, both organizations will proceed to convene UGT, CCOO and CIG in the coming days in order to prepare the salary tables, which will take effect on January 1, 2023.

INTERNATIONAL SUSTAINABLE EUROPEAN POULTRY MEAT CAMPAIGN

  • The conference aims to raise awareness about the European poultry sector and its work to develop and promote more sustainable production methods.
  • This program promotion of the European sustainable poultry sector, co-financed by the European Commission, has carried out two seminars at the Autonomous University of Barcelona and in the Polytechnic University of Madrid and plans to organize three more events at universities during 2023

Madrid, January 10, 2023. The promotion of sustainable European poultry meat is spreading across the most prestigious faculties in Spain, where students of veterinary medicine, agri-food engineering and food sciences and nutrition are participating in seminars specially designed for them.

With the help of the Spanish Interprofessional Association of Poultry Meat (AVIANZA) and with the co-financing of the European Commission, they have already been carried out two seminars at the Autonomous University of Barcelona and in the Polytechnic University of Madrid.

Both events were held in order to raise awareness about the European poultry sector and its work to develop and promote more sustainable production methods among students in fields related to agri-food and future professionals in the sector.

The seminar at the UAB took place last November at the Faculty of Veterinary Medicine, while at the Polytechnic University of Madrid it took place in December at the Higher Technical School of Agronomic, Food and Biosystems Engineering. 

The two events hosted a total of more than 300 students from different university careers including veterinary science, agri-food engineering and other studies with a professional future in the European poultry sector.

The speakers at these seminars have been Carlos Garcés, President of the Spanish Association of Poultry Science and vice president of the European Federation of the World's Poultry Science Association (WPSA) and Magaly González, expert Sustainability, circular economy and agri-food consultant. Both speakers have developed a dialogue about the European poultry sector, its involvement with the three pillars of sustainability and the added value of his professional experience in the teaching, research and dissemination fields.

The program plans to organize three more events in some of the most important universities in Spain during 2023.

Program to promote the European sustainable poultry sector

SUSTAINABLE EUROPEAN POULTRY MEAT is a promotional campaign that will last two years and is supported by the European Commission. It has been launched by three national poultry associations (from Germany, France and Spain) and their framework association, with the main objective of raising awareness among European consumers about the sustainability of the European poultry sector and the high quality of its product.

The speakers Magaly González (left) and Carlos Garcés together with the professor of the UAB veterinary faculty, Ana Cristina Barroeta.

Students attending the UAB event in Barcelona.

Madrid, July 1, 2022.- After the celebration of the II General Assembly of Associates of the Spanish Interprofessional Association of Poultry Meat (Avianza), last Tuesday, June 28, 2022, we want to convey to the public opinion some of the main conclusions reached, after a in-depth analysis of the current situation our sector is going through, as well as the serious and pressing problems that concern you. Avianza represents practically all the companies in the poultry sector, approximately 90%.

First of all, We want to point out that we do not share the messages that have appeared in recent days in some media about a possible shortage of poultry meat for consumers.. Although we respect the opinion of the different actors in the sector, and even though we are the first to confirm that there are serious problems that affect us, we believe that at this time alarmist news cannot be conveyed to the public opinion, which, in addition, can lead to greater problems. .

We are aware that all productive sectors of our country, also at a global level, We are suffering from the unaffordable increases in current energy costs, but to this it must be added in the specific case of meat-poultry sector, the very strong escalation of raw materials, wheat, barley, corn, soybeans... that we have been suffering from since the end of 2020.

Just some data: the cost of feed is approximately 70% of the total production costs of the poultry sector, The price of raw materials for feed formulation has increased by 100% in the last year and a half, a 50% since the war between Ukraine and Russia began at the end of last February, with the aggravating factor that both countries produce 30% of all world cereal production.

And this brutal cost increase It has barely been able to be passed on to our main clients, especially the Distribution channel (large stores), which represents 80% of all sales in our sector, with the poultry companies themselves having to assume the rest of the cost.

We consider that it is good for all economic operators in the poultry-meat sector that The Food Chain Law is respected, in all phases of the production process, in which not only are the poultry meat processing companies, but also, of course, all our integrated farmers and, of course, those who make our products available to final consumers, both Large Distribution, such as the Horeca Channel or operators in more traditional markets.

Otherwise, the companies represented in AVIANZA will continue to suffer significant losses that could condition its own viability. And at this point, we insist, we do not forget our associated farmers, an important part of the production process.

We ask that the value of the product be recognized what do we do, its contribution to the healthy diet of millions of people and its role as a generator of employment, as well as its contribution to the Gross Domestic Product of our country and, ultimately, its contribution to the sustainable well-being of the population.  

We want finally thank you for the support we receive from all Public Administrations, state, regional and local, among them, the Ministry of Agriculture, Fisheries and Food, which we allow ourselves to personalize in the Minister, Mr. Luis Planas. We know that the needs are infinite and the resources are limited, but we fully trust that we can count on your decisive support. A good example of this was the participation in the closing of the Assembly of Mr. Fernando Miranda, Secretary General of Agriculture and Food, whose assistance we especially appreciate. AVIANZA. Spanish Interprofessional Association of Poultry Meat.

In relation to the information about “possible chicken shortages after the summer”:

AVIANZA shows its commitment to Spanish consumers and calls for the responsibility of all members of the food chain

Madrid, June 22, 2022.- From Avianza, the Spanish Interprofessional Association of Poultry Meat, which represents 90% of the production of chicken, turkey and quail meat in our country, we consider it necessary to call for the responsibility of the entire food chain to transfer confidence to Spanish consumers at a time, once again, of maximum tension in the market.

We represent the activity of more than 5,000 farms, 280 production centers, 120 slaughterhouses, as well as 65 integrating companies, which means more than 40,000 professionals linked to the sector directly and indirectly. A sector that integrates the activity of farmers, veterinarians, producers of raw materials, slaughterhouses, cutting and production centers, marketing companies, logistics, specialists in genetics, foreign trade, sustainability, innovation, etc.

Our mission has been and is to ensure the defense of a priority sector in the agricultural and livestock field of our country, where poultry meat is the most consumed in Spain, and which represented a volume of more than 1.4 million tons of poultry meat. produced in 2021.

Since March 2020, when the health crisis caused by the COVID19 pandemic and its economic and social consequences began, we have been one of the sectors hardest hit by the increase in raw materials for the production of feed, energy, transportation, measures additional health control measures, increase in supplies, war in Ukraine, transport strike, etc.

And at all times, our companies and professionals have maintained their activity to ensure the supply of poultry meat to consumers, even in the worst moments of confinement. We are, therefore, a responsible, committed sector that advocates constant cooperation, and we have done this despite the great difficulties that both the aforementioned professionals and the companies involved have had.

For this reason, as a poultry sector we have remained united to demand that both Spanish and European public administrations, as well as the distribution sector, the main marketer of our products, adopt measures to correspond to the great human and business efforts undertaken to maintain our production at all times.

It is necessary to advance in the weighting of public aid to a sector that, due to its weight, is undervalued, with items that do not correspond to our volume or importance in the economy. All this, within a constructive and at the same time firm dialogue with the administrations.

We have also asked the distribution channels for this responsibility, with the review of trade agreements that will adapt to the new macroeconomic situations, since the entire production chain, from genetics to breeding, through production, processing and marketing of the product She is exhausted after more than two years of continuous efforts.

Some data show the dimension of an unsustainable situation, since the reality and figures are alarming for everyone who is part of the production chain.

  • It has gone from a price of 36.2 euros/MWh to €289.62/MWh according to data from the Iberian Electricity Market Operator (OMIE). The cost of energy is key for farms, slaughterhouses, production centers, logistics and transportation, etc.
  • If we add to this that cereals have increased, we go from having an average feed cost of 300 euros/tonne over the last 5 years to more than 500 euros/tonne in 2022.
  • Likewise, of the production cost per kilo of chicken, 70% goes to the feed. These costs have been assumed by the integration companies with full responsibility to continue bringing poultry meat to the population. For example, the integrators have had a cost increase of 40% of costs since January 2022 and only 15.5 % has been passed on to them.

As we said, the poultry sector is made up of countless other actors such as genetic research, farm breeding, production or processing, marketing, labor, the plastic and cardboard sector, logistics, etc. All these branches are in critical condition.

We agree, and we convey this to all the agents involved in the sector, that compliance with the Chain Law is needed, but in real time and in a fair manner and for this to be the case we need responsibility on the part of the distribution to make a remuneration according to the increase in all these items.

As we said, the poultry sector as a whole is exhausted, with all companies assuming critical losses, but again, as on previous occasions, the union of all of us, as well as the common defense of our objectives, will be key to overcoming it. As an interprofessional that represents that 90% of the poultry sector, we reaffirm more than ever our commitment to work on it.

Therefore, and most importantly, we call for responsibility not to convey critical messages such as “possible shortages” to consumers, as they can generate even more uncertainty in an already tense social and economic situation. As an association, we represent the interests of the entire sector, and the integrating companies belonging to this interprofessional group convey their commitment to society to continue bringing the necessary product to their homes, while reiterating their willingness to continue collaborating to, in a united way, demand solutions and the necessary help so that our poultry sector is matched with the aid and necessary co-responsibility of the rest of the Food Chain.

Madrid, June 22, 2022.

Antonio Sánchez, president of Avianza / Jordi Montfort, Secretary General of Avianza.

The battle for good flavor and the delicious dishes that are made is very close between the three, despite the fact that they all share virtues and win the battle to be the healthiest of the range of meats on the market. Here we offer you the five reasons why poultry meat will conquer your heart and, of course, the desire to cook it:

  1. Poultry meat is easy to digest and very economic. These meats, especially chicken, in addition to their versatility and nutritional properties, are one of the favorites of the little ones. An added value when cook for the little ones of the house. 
  2. Poultry meats have as their main contribution of nutrients proteins, since it is a good source of essential amino acids, those that our body does not synthesize and that must be consumed to be a healthy diet. A 100 gram serving can have between 110 and 215 calories. It stands out for being a good source of protein and fatty acids monounsaturated.
  3. With the large number of proteins that poultry meat has, it helps in the fight bone loss and provides our body with large amount of phosphorus, an essential mineral that nourishes teeth and bones, as well as the kidneys and liver.
  4. It is precisely because of the high protein levels that they provide a lot of energy. Furthermore, the metabolism burns calories so you can handle a Healthy weight and a good level of activity. Is easy to digest and it is well tolerated by those who suffer from digestive disorders since its connective tissue is easier to disintegrate.
  5. poultry meat Helps muscle growth and development. That is why this meat is highly recommended for the youngest. And furthermore, the ease of digestion of chicken meat is combined with its satiating effect, which helps us not snack between meals.

Therefore, whenever you want to celebrate something, count on poultry to make your dishes and your diet healthy and appetizing.