Posts

, ,

AVIANZA collaborates with meat interprofessionals in the solidarity activity with the Messengers of Peace Foundation at Meat Attraction

Within the Meat Week that was held coinciding with Meat Attraction, the International Fair for the Meat Industry, AVIANZA, together with the interprofessional organizations ASICI, INTERCUN, INTEROVIC, INTERPORC and PROVACUNO, have collaborated with the Messengers of Peace Foundation by providing dishes made with meat products to contribute to the important solidarity activity headed by Father Ángel. 

From March 7 to 12, different dishes of rabbit, beef, lamb and poultry, Iberian ham sandwiches and white pork sausages, prepared by the cooks and cutters of the Foundation, were served at the solidarity tables of the Foundation's solidarity dining room. six organizations from the Spanish meat sector. 

Messengers of Peace, founded in Asturias in 1962 by Father Ángel García Rodríguez, currently has numerous social programs, as well as areas of training, childhood, women, seniors, immigration, etc., and close management of a hundred nursing homes in different parts of Spain. All focused on improving the social and living conditions of the most disadvantaged citizens. 

, ,

AVIANZA calls for responsibility to avoid serious problems in the agricultural chain  

After the launch of the indefinite strike last Monday in the road freight transport sector in Spain, Avianza, the Spanish Interprofessional Association of Poultry Meat, which brings together 90% of companies in the sector, sees with great concern how this situation is critically affecting both poultry breeding and product distribution in the supermarket channel of our country. .  

In a sector in which time is a vital factor, access to feed is key to raising birds and closing production times at the right time. The variation in days can pose a serious problem for both animal welfare and bird management on farms, with more than 46 million chickens produced each month, 1.5 million each day. Avianza represents more than 5,000 production farms, which currently do not have the arrival of feed and other resources guaranteed.  

Due to the characteristics of poultry meat, the exit of the birds to the production centers and, subsequently, to the shelves of markets, supermarkets and the HORECA channel is also critical. Not having agile transportation corridors implies a serious problem for the conservation chain, as well as for the supply of distribution channels to meet the demand of the population.   

That is why at Avianza we urge the State Administrations, transport associations and organizations involved to take measures to ensure adequate minimum services and the guarantee of being able to carry out crucial work for feeding the population.  

, ,

Avianza will participate in the next edition of Meat Attraction

On March 8, the doors of Meat Attraction, the fair that will bring together the main national and international players in the meat sector at IFEMA, and where, for the first time, the Spanish poultry meat sector will be present.

Avianza will have a stand, 4B13, where relevant information about the latest developments in this sector will be offered. A series of activities aimed at the professional public will take place there, as well as workshops and specialized training to address new fields of marketing, innovation or export. The space will also have a showcooking and product demonstration area.  

In addition to the Avianza professional team, the stand will host the presence of 4 of our associated companies: Coren, Nutrave, Pujante and Uvesa, which will represent a committed sector that has invested decisively in recent years in innovation, process modernization, sustainability and export capacity to new international markets.

Workshop led by the Spanish Michelin Star pollero

Among the activities that will be carried out, the workshop that will take place in the Factoría Chef Space, the Wednesday, March 9 at 2:00 p.m., with Higinio Gómez Ortiz, renowned poultry farmer with more than 5 decades of experience and one of the greatest poultry experts in our country.

With clients such as Coque, Lu or Diverxo, this professor from the Basque Culinary Center will show all those attending the workshop the stuffing and bridging techniques, the temporality of birds or the organoleptic qualities of birds.  

We invite you to visit us at our stand 4B13 and join the more than 20,000 professional visitors that Meat Attraction will have in this edition.

, ,

The livestock-meat sector reiterates its commitment to contribute to the progress and development of Spanish society

The six interprofessional organizations of the livestock-meat sector, ASICI, AVIANZA, INTERCUN, INTEROVIC, INTERPORC and PROVACUNO, have made public their satisfaction with the approval of the agri-food PERTE (Strategic project for economic recovery and transformation) by the Council of Ministers of today, which will allow progress in the sector's transformation horizons under the levers of sustainability and digitalization, to shore up Spain's position at the European and global forefront.
of the meat sector.

The interprofessionals thank the Government for considering the agri-food sector - of which the livestock-meat chain is an important part - as a strategic sector for the country, an assessment that is reflected in the approval of this PERTE, integrated into the Recovery Plan, Transformation and Resilience, and that is of singular relevance for Spain.

With this approval, the pioneering initiative promoted by the livestock-meat interprofessionals bears fruit, a sectoral strategic plan linked to European funds that, today, is already being developed by a very large number of companies throughout the chain ( ranchers and industries) from all over Spain.

This livestock-meat sector project will mobilize significant private investment that accompanies PERTE, with the aim of increasing its environmental sustainability and its capacity for innovation, contributing to the recovery and economic transformation of our country.

In this project proposed by the livestock-meat chain, 1,689 companies and farmers from all the Autonomous Communities participate, of which 73.6% are SMEs, together with technological partners in the fields of the circular economy, renewable energy and digitalization, and with an important focus on the territorial problems of our country and the positive contribution to the structure of Spain
rural and the fight against depopulation.

With all this, the livestock-meat chain continues to show its commitment to contribute to the progress and development of Spanish society and its territories, through an ecosystem of activities that generate employment, wealth, territorial and socioeconomic structuring, and focused on sustainability. and in balanced, healthy and responsible eating.

, ,

AVIANZA will be representing the Spanish poultry meat market at Gulfood

On February 13, the doors of Gulfood, the largest fair in the Middle East dedicated to the food and hospitality industry, will open, and Avianza, the Spanish Interprofessional Association of Poultry Meat, will be there, hand in hand with ICEX, as part of its internationalization plan.

The Dubai World Trade Center will be the space where, for four days, the Avianza team will have its stand at Saeed Hall 1 – World Food S1-J4 / S1-K3 STAND 04, which will become the reference point for all visitors from 120 countries and more than 4,000 attending companies who want to know the excellence and quality of Spanish poultry meat.

Participation in Gulfood represents one more action within the #MEgustaPoultry campaign, which began last September in Dubai, to give visibility and promote Spanish poultry meat in the Middle East, one of the priority markets of its internationalization plan. This campaign aims to show distributors, the restaurant sector and consumers the values associated with the Spanish poultry industry, as an international benchmark for its capacity for innovation, transformation and adaptation to new challenges in terms of healthy eating and nutrition.

In these months several actions have been carried out, from the campaign “Back to school” in which there has been the collaboration of 3 recognized Influencers in the UAE who have prepared several dishes using chicken, turkey and quail as a base, to training for cooks and chefs in the country by the renowned Asturian chef Mariano Andrés in SCAFA, The School of Culinary And Finishing Arts in Dubai, among other activities.

The #MEgustaPoultry campaign, which has, in addition to the support of ICEX, the backing of the Foods & Wines From Spain brand and the use of the Poultry From Spain quality seal, culminates with participation in this renowned fair where the aim will be to increase business figures. of the poultry sector, which reaches a turnover of 2.3 billion euros per year and has more than 40,000 direct and indirect jobs.

For Jordi Montfort, secretary general of the Spanish Interprofessional Association of Poultry Meat, “For Avianza it is very important to have the ability to participate in such renowned fairs as Gulfood that allow us to publicize the quality of the products of the Spanish poultry meat sector to a region as interesting and important within our internationalization plan as the countries of Middle East".

We invite you to follow us on our social networks, instagram and LinkedIn, where, in the coming weeks, we will share our experience at Gulfood.  

, ,

Tribune: "We want to continue building the country"

 

MADRID, January 19, 2022.

The heads of the six interprofessional livestock-meat associations, Asici, Avianza, Intercun, Interovic, Interporc and Provacuno, defend in this opinion article published in El País the different production models of the sector, and call for a calm, responsible and political debate. committed to facing the future challenges of our activity.

Tribuna El País Avianza

,

V Edition of the delivery of the Sepor de Oro Awards at the SEPOR Fair in Lorca

On October 25, the doors of SEPOR, the Lorca Livestock, Industrial and Agri-Food Fair (SEPOR), which, in its fifty-third edition, has done so in a format that has combined in-person presence with virtual assistance in which 65 exhibitors and a hundred speakers have participated.

In the three days that the fair lasted, professionals, students, commercial brands and users in general have been able to attend the different technical sessions and workshops. One of the most anticipated moments of #Sepor2021 has been the celebration of the Sepor Oro Awards, which were celebrating their V edition and where the work of companies and professionals in the agri-food sector was recognized.

From Avianza we congratulate all the winners and, especially, Maria Angeles Payán, head of the Payán Group, who has received the National Sepor de Oro Award A LIFETIME dedicated to growing the family business, as well as the Uvesa Group, Award for Innovation for its innovation project MICOALGA_FEED.

Arán Zaldívar, deputy technical director of Avianza, was our representative at the Sepor de Oro 2021 awards ceremony, which this year had the support of our interprofessional.

,

Gourmets Hall 2021: The best pairing of poultry meats with century-old wines

On Monday the doors of the 34th edition of the Gourmet Salon of Madrid, the largest quality Food and Beverage Fair in Europe and one of the most prestigious references in the world. This year the fair had more than 1,500 gastronomic companies, more than 37,000 products and 1,300 new products with an estimated attendance of 70,000 professional visitors. 


At the booth Food from Spain, in pavilion 8 of IFEMA, AVIANZA celebrated a pairing of the best poultry meats, chicken, turkey and quail, with a special selection for the event of wines from Baron Wineries from Sanlúcar de Barrameda, The Hague Wineries of Tenerife and several wineries Peninsula Viticulturists, all of them centuries old and with high quality wines.   

The showcooking was in charge of the chef Fernando del Cerro, Honorable Mention in Cuisine from the Royal Academy of Gastronomy and Brotherhood of Good Food, Grand Prix Award for future chef from the International Academy of Gastronomy and head of the kitchen at Casa José de Aranjuez, which made picantón kebab with sauce sour washed down by Listán Blanco Barrica wine from Bodega La Haya, roast turkey with cocoa mole on pumpkin puree served with Apostata wine from Península Vinicultores and quail in tomato pickle with live salad accompanied by Xixarito wine from Bodegas Barón.  

A delicious opportunity to taste Spanish poultry meat with exceptional wines that many of the attendees of the 2021 Gourmets Show enjoyed.

In the featured photo, from left to right: Marian Fernández, DO La Orotava specialist technician; Antonio Bentabol, Head of the Valuation Service of the Cabildo de Tenerife; Toni Garcia, Head Chef of the Casa José restaurant (Aranjuez); Jordi Montfort, General Secretary of AVIANZA; Fernando del Cerro, Chef of Casa Jose; Javier Parrilla, Minister of Agriculture and Fisheries of the Cabildo of Tenerife; Vicky Febles, Commercial Director of Bodega La Haya.

You can see the full event in this video.

, ,

CALL FOR TENDER

CALL FOR TENDER
Publication date: October 11, 2021
Tender for the selection of a promotion body for the development of a multi-annual program REA EU 1144/2014 for the promotion of poultry.

PROMOTION PROGRAM IN BELGIUM, FRANCE, SPAIN AND GERMANY

1/ CONTEXT
The Asociation:

AVEC (Coordinator)- Association of poultry processors and poultry trade in EU countries
AVEC is the voice of the European poultry sector. AVEC facilitates communication between international organizations and decision-makers and focuses on key areas such as animal health and welfare, food safety and quality, trade and sustainable development. AVEC members are national associations from 16 EU Member States + 1 associate member from the United Kingdom.

AVIANZA – the Spanish Poultry Meat Association (previously called Propollo)
The Spanish Poultry Meat Association -AVIANZA- has more than 65 associated companies, integrating more than 95% of the poultry meat market. In this sense, we have more than 5,000 farms, 281 slaughterhouses and cutting plants, as well as more than 40,000 workers who work for the poultry meat industry in Spain.

BVG – Bundesverband der Geflügelschlachtereien e. v.
The BVG – Bundesverband der Geflügelschlachtereien e. V. is the professional organization and the sole representative body of the German poultry slaughter and processing industry. Its 33 members – mainly poultry slaughterhouses, poultry meat processors and marketers – represent more than 93% of the German poultry processing sector. As a specialized branch focusing on issues of the poultry processing industry, BVG is a member of the umbrella and top organization of the German poultry industry, the ZDG – Zentralverband der Deutschen Geflügelwirtschaft e. V. (German Poultry Association).

ICPC – French Interprofessional Broiler Committee

Since its origins in 2007, CIPC is a French poultry association that represents 85% of the broiler sector and each of its fields: hatchery, livestock, animal feeding, slaughterhouses. Based in Rennes, close to the main poultry production areas, it develops its network and experience to offer a variety of services available from professionals to scientists and closely linked to administration. The ICPC allocates its means and resources to broiler production, with a dedicated board member and survey activities. The French production volume in 2019 is estimated at 1,754 thousand Tec of poultry, including 222 MTec of ducks, 326 MTec of turkeys and 1,173 MTec of broilers.

SUST EU POULTRY – the Programme:

This program aims to raise awareness and promote European meat and poultry production methods, highlighting its commitment to creating the most sustainable and environmentally friendly European agri-food sector. The program focuses on the three factors of sustainability: the environment, the economy and society. The proposing organizations span four different European markets giving the program an ambitious European dimension and will focus on four different target markets: Belgium, Spain, Germany and France.

While the efforts and measures of the European poultry sector when the new Biodiversity and Farm to Fork strategies[1] were launched as part of the Green Deal[2] have been a great boost, there is still a tendency to identify the sector as a which has no beneficial role for climate action and the environment. For this reason, the aim of this program is to highlight the sustainability of EU agriculture for consumers, highlighting its commitment to climate change mitigation and underlining that the consumption of European poultry meat is beneficial for an sustainable European environment, society and economy.

With a total budget of more than 3 million euros and numerous promotional and information activities in Belgium, Spain, Germany and France, the association will not only use online and offline channels to communicate the message, but will also organize different events, tasting and workshops to reach the largest number of consumers possible. The impact this program will have on the European poultry sector will also encourage other key industry players to work on their sustainable products and production methods.

General objectives:

'Highlight the specific characteristics of agricultural production methods in the Union, in particular in terms of food safety, traceability, authenticity, labeling, nutritional and health aspects, animal welfare, respect for the environment and sustainability, and the characteristics of agricultural and food products, especially in terms of quality, flavor, diversity or traditions", is the general objective of this program.

If consumers are aware of the sustainable characteristics of the European poultry sector compared to the same products from third countries, they can prioritize poultry produced in the EU and make informed choices. Within this programme, our aim is to promote European poultry meat products, more specifically products originating mainly from chicken and turkey.

Contribution to the environment

This programme, based on the sustainability of European products and production methods, aims to support the European poultry meat sector through communication activities based on the strategies that the proposing organizations and all their partners are implementing to make more sustainable its production processes and its environmental impact. These strategies are in line with the European Farm to Fork and Green Deal strategies, both based on achieving more ecological and sustainable production systems, among other objectives.

This program also aims to adapt to new market trends in poultry meat consumption, as well as the environmental demands that people increasingly place on producers.

2/ TENDER

The hiring of a specialized executive agency is necessary to plan and execute the actions covered in this program once AVEC and its partners have signed the Grant Agreement. The partners expect a sustainable partnership with the implementing agency, based on high mutual trust, considering the budgets involved and the need to maintain the partners' trust through the proposed programme.

The agency will interact with AVEC as Coordinator, but also with all partners individually to implement the program in their respective target countries.

The program will have a global budget of more than 3 million euros and has a total duration of 2 years. It focuses on three main audiences: young people, family decision-makers (who would form the final consumer section) and key opinion leaders, in Germany, France, Belgium and Spain.

Open bidding conditions:

  1. The objective of this tender is the application for a promotion program co-financed by the EU EEA agency. If European funds are not guaranteed, the tender will be considered void.
  2. This offer is unpaid. Unselected applicants will not receive any financial compensation.
  3. All information sent to selected applicants will be treated as strictly confidential, and due to the institutional nature of the data, it cannot be used for other clients.
  4. The AVEC will send to candidates who request it technical information on the selection of target markets and the objectives of the program for the preparation of their proposals.
  5. The selection criteria will ensure the best value for money in accordance with Regulation (EU) No 1144/2014 of the European Parliament.
  6. Once the creative work is submitted by the applicant, it becomes the property of the awarding entities without limitations of time and space, and this includes its use for all methods and means of communication.
  7. The contracting entities reserve the right to use creative concepts (images, logos, slogans and domain names) in the context of other own campaigns and without time limitations.
  8. The selected body will sign a contract with the contracting entities.
  9. No costs will be incurred before a framework agreement has been signed between the contracting entities and the European Commission, and a framework agreement between the contracting entities and the implementing body.

Mandatory elements that applicants must present:

Candidates must propose a strategic plan for the development of a multiple promotion REA program in the aforementioned markets with the objective of improving the image of poultry products and boosting their consumption.

The detailed proposal (PowerPoint format is preferred) must be submitted in English to Ms. Birthe Steenberg ([email protected]) and include:

  1. A dated and signed request letter accepting the bidding conditions.
  2. A presentation from the agency that includes proof of being up to date with tax payments, information on its financial viability, on its competencies to support the association with these missions and on its knowledge of the rules relating to promotion programs financed by The EU
  3. A proposal based on the knowledge of the target countries regarding the production, consumption and consumption habits of poultry meat. The agency must be able to propose a series of actions based on the different criteria established in the proposal.
  4. The organization must describe the objectives, the target audience, as well as the planned products and must include a budget proposal for each action within the general framework defined for that campaign.
  5. Affidavit duly dated and signed by the applicant declaring any possible conflict of interest arising from the work carried out by an institution in the poultry sector in any of the markets covered by the campaign.

The proposal must take into account the mandatory EU signature and other graphic elements, as stipulated in Regulation EC/1144/2014 and the corresponding legislation. The selected executive agency must strictly comply with these criteria for all actions planned and carried out, as non-compliance with these EU rules would result in ineligibility of the actions and loss of funding. In the event that our application does not lead to the signing of the grant agreement, the execution of the campaign should of course have no purpose and this offer would be null and void.

3/ SUPPORT ACTIONS

The selected implementing agency will support the beneficiaries in the implementation of the following measures provided for in this programme:

  1. Public relations activities (public relations office and press releases)
  2. Digital communication (campaign on social networks, online advertising, digital events, etc.
  3. Organization of events such as exhibitions/conferences/webinars/
  4. Advertising in different media (press, online, television, outdoor,…)
  5. …

The agency will have to propose how to articulate and adapt all these actions to the different target countries, as well as demonstrate its experience in the different fields of activities.

The agency will have to propose how to articulate and adapt all these actions to the different recipient countries. The AVEC will send to candidates who request it technical information on the selection of target markets and the objectives of the program for the preparation of their proposals.

An evaluation agency will also be selected to audit the program. The selected body is expected to facilitate the work of the evaluation body, as necessary, throughout the project, e.g. For example, provide the information requested by the evaluation body, participate in occasional meetings and accept its recommendations.

4/ SELECTION CRITERIA

The selection will be made by a jury made up of the AVEC team, as well as the other 3 partners from France, Germany and Spain participating in the project.

Selection criteria:

  1. Quality and coherence of the strategy, argumentation of the proposed actions (30 points)
  2. Value for money (20 points)
  3. Understanding and strict compliance with EU promotion rules (20 points)
  4. Experience in EU promotion projects/communication actions, in particular on sustainability aspects, as well as quality of information provided on the financial viability of the Agency (20 points)
  5. Qualifications of the project management team and experience in the 4 target countries (10 points)

5/ PROPOSED PLANNING

November 15, at the latest, 6:00 p.m.: Deadline to submit the application for the tender
November 29 at 6:00 p.m.: notification of the elected agency and detailed notification to the other non-elected agencies

6/ CONTACTS

Ms. Birthe Steenberg, General Secretary of AVEC ([email protected]) is available to answer any questions candidates may have (tel: + 32 (0) 492 10 75 71).

[1] European Commission – https://ec.europa.eu/food/farm2fork_en
[2] European Commission – https://ec.europa.eu/clima/policies/eu-climate-action_en

,

THE LIVESTOCK-MEAT CHAIN SHOWS ITS UNITY AND COMMITMENT

The six interprofessional organizations that represent the Spanish livestock-meat sector (ASICI, AVIANZA, INTERCUN, INTEROVIC, INTERPORC AND PROVACUNO) have demonstrated their unity of action and commitment to value and defend the interests of the entire chain and guarantee its sustainability and economic, environmental and social resilience to contribute to the recovery and stability that Spain needs to face future challenges. 

Read more